About me

I'm a

Product Manager

with experience in Aviation, Media, B2B SaaS and Digital Strategy.

I have successfully led the development of internal and external-facing products, improving revenue generation, automation, and customer experience.


See more details about my skills and certifications in my CV or find a walkthrough of products I've worked on in my portfolio

📍 Based in Larnaca, Cyprus | Open to remote & hybrid roles

Scrum Certified (CSPO®)

My Portfolio

Commission Calculator - Sales Incentive Optimization Tool

Role - Product Manager

Overview

An internal commission tracking and calculation system designed to help the sales team track individual and team targets while automating commission payouts.

Why was it built?

  • Manual commission calculations were time-consuming and error-prone.
  • No visibility into personal and team performance metrics.
  • Complex commission structures were difficult to track.

How was it built?

It was developed using TypeScript with the Next.js framework, the tool integrates with Pipedrive (the company's CRM) via API. The database is PostgreSQL, and the entire system is containerized using Docker for scalability and deployment efficiency.

What did I do?

  • Conducted user interviews to define pain points and requirements.
  • Designed an automated commission tracking tool with real-time calculations and collaborated with developers to ensure accurate logic.
  • Designed and implemented API integration with Pipedrive to sync sales data in real-time.
  • Integrated team and individual sales goal tracking.
  • Implemented a portal for progress checking.
  • Led User Acceptance Testing and iterated based on feedback.
  • Implemented a settings screen for the accounting department to adjust team and personal targets.

Results

  • Reduced calculation errors by 85%.
  • Decreased commission processing time from 3 days to under 2 hours per cycle.
  • Reduced manual data entry.

Core skills & approach

  • API integration and CRM synchronization.
  • Product discovery and stakeholder alignment.
  • Agile development and iterative product improvements.
  • Data-driven decision-making using analytics tools.

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Tray Table Mockup – Aircraft Interior Mockup Designer

Role - Product Manager

Overview

A self service digital mockup tool that enables brands and advertisers to visualize their advertisements on aircraft exteriors and interiors before committing to placements. After the mockup is created, an automated email is sent featuring a pdf of the mockup and company details for follow up. The mockup and client information is saved in a database for follow up on leads.

Why was it built?

  • Advertisers lacked an easy way to preview their branding on aircraft.
  • Clients required customization tools to preview designs.
  • The company wanted a self-service tool to reduce manual design requests.

How was it built?

It was developed using a combination of Next.js framework with TypeScript, Python, and Django framework. The database is localized using SQLite, and a custom user dashboard was built for the Django admin interface to facilitate content management.

What did I do?

  • Defined the product roadmap and prioritized features based on user needs.
  • Defined product scope, wireframes, and core functionalities.
  • Ensured the platform was intuitive & user-friendly, enabling advertisers to create branding previews without design expertise.
  • Conducted market research & competitor analysis to ensure alignment with industry standards.
  • Worked closely with the sales team to integrate the tool into their sales process, enhancing customer engagement.

Results

  • Enabled self-service visualization, reducing design request time by 50%.
  • Increased customer engagement, leading to faster deal closures.
  • Reduced workload for the internal design team by 40%, freeing them for high-value creative work.

Core skills & approach

  • Full-stack product development with Next.js, TypeScript, Python, and Django.
  • UX/UI collaboration for seamless user experience.
  • Product strategy and roadmap development.
  • Localization and database management using SQLite.

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Admaster – AdTech Platform for Airline Advertising

Role - Product Manager

Overview

The Admaster is a custom-built digital advertising platform designed to manage, track, and optimize ad placements across various airline travel documents (boarding passes, emails, airline websites). While the platform existed before I joined the company, I played a key role in enhancing its capabilities and improving its efficiency.

It provides the following:

  • Targeted ad delivery based on parameters such as destination, origin, flight type, age, and gender.
  • Campaign management that tracks impressions, click-through rates (CTR),and other performance metrics.
  • API integration with airline systems, which enables real-time ad display intravel documents.

Why was it built?

  • Limited automation and inefficient processes reduced campaign effectiveness.
  • Lack of robust performance tracking for advertisers.
  • The platform required better customization options to meet advertiser needs

How was it built?

The ad server works through a series of API integrations with participating airlines. The backend was developed using Laravel (PHP), with a JavaScript-based frontend. The system uses MySQL and Redis for database management and caching.

What did I do?

  • Led key feature enhancements and performance optimizations to improve campaign management.
  • Worked closely with developers to implement automation, scalability improvements, and new tracking capabilities.
  • Designed a performance tracking dashboard with key engagement metrics.
  • Conducted stakeholder interviews to align business needs with product improvements.
  • Continuously iterated based on user feedback & analytics.

Results

  • Increased Revenue
  • Improved campaign efficiency
  • Increase in client satisfaction

Core skills & approach

  • API-driven product development and airline integration.
  • Backend and frontend technology alignment (Laravel, PHP, JavaScript).
  • Database and caching optimization with MySQL and Redis.
  • Scalable product architecture development.

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Oriire – African Heritage & Culture Platform

Role - Founder & Lead | Independent Project

Overview

Oriire is a content platform and podcast focused on African mythology and history. It serves as an educational hub for global audiences.

Why was it built?

  • Lack of structured, credible content on African history & mythology.
  • No central platform for curated African cultural knowledge.
  • Needed a sustainable content and engagement strategy.

How was it built?

It was developed using Webflow, with a sophisticated CMS structure designed to manage interconnected content elements efficiently. The platform integrates a contributor model that allows storytellers to share while maintaining structured metadata for searchability and categorization.

What did I do?

  • Designed and implemented the content strategy based on audience research.
  • Developed the CMS architecture to ensure seamless cross-referencing of articles, authors, and multimedia content.
  • Launched an award-winning podcast with historical storytelling.
  • Managed editorial strategy, partnerships, and platform growth.
  • Managed contributor onboarding and content moderation processes.
  • Created & designed the brand
  • Implemented SEO best practices to enhance organic traffic growth.

Results

  • Grew audience base to 60,000 monthly active users
  • Published 100+ articles from contributors across 10 countries.
  • Achieved organic reach growth of 200% YoY through SEO and social media.
  • Podcast won industry awards for storytelling & education.
  • Recognized as a leading African heritage resource.

Core Skills & approach

  • Digital content strategy and audience engagement.
  • Advanced CMS management and metadata structuring.
  • Community-building through contributor-driven content.
  • SEO and growth hacking techniques.

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